Our sporty KEUKEN #3: The Athlete’s Feast last year witnessed the launch of our Highlight Booths program. That, and these old pals from Sugarush. Yes, this is their honorable second time in joining KEUKEN as one of the beloved Highlight Booths.


Let’s just say it loud: everybody loves sweet treats, and that is just exactly how we love Sugarush. How could anyone forget their lines of sugar-dipped churros, tiny lovely macarons, and all this cake slices? But better yet, their special baked rice and pastas were all as good!
They also worked out their brand program very well at the last KEUKEN #4. Transporting their famous monster pasta all the way from their restaurant in Braga, Sugarush challenged KEUKEN visitor in beating the red-hot chili monster within a period of time.
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